Liam Watson is the founder and inventor of what he believes is the UK’s first 100% natural flavoured milk drink range.
Natty, which means cool or smart, came about when he spotted a gap in the market. “It got started because I drank milkshakes and noticed that there wasn’t a clean label aimed at slightly older people”, he explains.
Liam now makes three natural flavours from his base in a dairy farm near Hexham, UK. It’s a busy lifestyle: “I get here at 7am, collect the milk and make it during the day and then it gets distributed around the North East.”
Being out and about on the road means Liam relies on Sage One Accounting to keep track of his business. “I use an iPhone with the Sage One app on it. Natty runs solely from this phone and I like it that way. It was made to run like that.”
“I do little and often from anywhere, whether I’m on a farm, on a train or in the city – it updates itself automatically. It’s always ready when I am.”
Liam appreciates the way that Sage One saves him time and hassle, meaning he can concentrate on making and marketing his milk drinks: “Sage One definitely saves me time,” he says.
And he’s a big fan of Sage One customer support too: “Customer service, always there… I can’t get enough of that,” says Liam.
“I’d recommend Sage One to businesses like mine because it allows you to be paperless and to be anywhere. It’s subscription, so you pay monthly and that makes it easier for cash flow, but also means you’ve always got the latest edition. If anything changes or legislation changes, it updates itself.”
Sage One helps this smart business milk the market in grown up soft drinks
Sage One allows him to concentrate on making and marketing his milk drinks.
Liam manages his business on the go using his mobile devices.
He is sure that Customer Service is always there for him.